The Lonely Edges

Jay Melone: The Lonely Edges of Owning a Business

January 31, 2024 Christina Frei Season 3 Episode 9
Jay Melone: The Lonely Edges of Owning a Business
The Lonely Edges
More Info
The Lonely Edges
Jay Melone: The Lonely Edges of Owning a Business
Jan 31, 2024 Season 3 Episode 9
Christina Frei

Topics: 

  • How bad jobs led Jay to build his own business
  • The different versions of success he found
  • The importance of networking in all stages of a career
  • Looking successful while feeling horrible
  • Having amazing clients and still loathing the work
  • His new venture: Passive Profits
  • Your zone of genius makes all this less lonely

Bio

In a former life, Jay Melone lived on the sales rollercoaster  being a consultant– constantly chasing new opportunities, winning a small percentage, doing those projects, and then starting over again. After a decade of this, he was burnt out. Then, in 2019 he began experimenting. He started packaging his services into low-cost online courses, templates, toolkits, and ebooks that were packed with value. So prospective customers discovered these, they trust Jay’s expertise more and more. These digital products not only brought income, he sold more of his core services. These were what he calls self-sustaining growth loops. He then had more time – not only for client projects, but everything else in his life. Now he helps busy, overworked business owners do what he did. He started Passive Profits to share his growth strategies inside a free, weekly newsletter.

Connect to Jay:
Passive Profits Website
Jay Melone's LinkedIN Profile

Connect to Christina:
Discover Your Marketing Archetype
Meet with Christina

Show Notes

Topics: 

  • How bad jobs led Jay to build his own business
  • The different versions of success he found
  • The importance of networking in all stages of a career
  • Looking successful while feeling horrible
  • Having amazing clients and still loathing the work
  • His new venture: Passive Profits
  • Your zone of genius makes all this less lonely

Bio

In a former life, Jay Melone lived on the sales rollercoaster  being a consultant– constantly chasing new opportunities, winning a small percentage, doing those projects, and then starting over again. After a decade of this, he was burnt out. Then, in 2019 he began experimenting. He started packaging his services into low-cost online courses, templates, toolkits, and ebooks that were packed with value. So prospective customers discovered these, they trust Jay’s expertise more and more. These digital products not only brought income, he sold more of his core services. These were what he calls self-sustaining growth loops. He then had more time – not only for client projects, but everything else in his life. Now he helps busy, overworked business owners do what he did. He started Passive Profits to share his growth strategies inside a free, weekly newsletter.

Connect to Jay:
Passive Profits Website
Jay Melone's LinkedIN Profile

Connect to Christina:
Discover Your Marketing Archetype
Meet with Christina